About

I design enterprise products that simplify complex systems—grounded in deep user understanding and executed with AI-first, systems-driven thinking.

For nearly a decade in enterprise software, I’ve worked across roles—from individual contributor to design leader—driving end-to-end workflow clarity across complex platforms. My strength is defining the right problems early, mapping real-world user journeys, and turning fragmented tools into cohesive, scalable product systems.

I operate at the intersection of user empathy, AI innovation, and product execution.

My work centers on:

  • End-to-end UX audits that identify systemic usability gaps
  • Designing AI-powered workflows rooted in real user scenarios—not theoretical use cases
  • Building scalable product solutions that align design and engineering
  • Translating insight into clear narratives that drive executive alignment and action

I believe strong product design is both strategic and operational. It requires systems thinking, strong UXR partnership, clear decision ownership, and iterative execution—not big reveals or reactive planning.

Across industries and product verticals, I’ve helped teams reduce friction, improve adoption, and create trusted experiences inside complex enterprise environments.